Folding boards make transport & storage a breeze!

New folding design takes up half the space

Photo Cutouts’ product innovation is driven by our customers. So when a customer said that one of our standard boards wouldn’t fit into her small car to drive it to her exhibition venue, we had a bit of a brainwave.

We could have supplied the board in two pieces and let our customer put it together. But we thought we’d go one better. We gave our customer a board that simply folds in two for easy transport and storage.

Folding photo cutout boards, folding marketing props, compact marketing props
Here’s our design wizard Jim with a folding board (Well most of him – he’s a bit shy)

Feedback from the customer was positive: the folded board was easy to carry, set up, take down and store for the next event, taking up half the space a regular board would when folded. As a result, we’ve added folding boards to our range of options. Here’s the new website page about this convenient new option.

Folding marketing props, compact marketing props UK
A folding board erected in a couple of minutes

Because of the extra work involved, folding boards do cost a bit more than regular ones. But if easy transport and storage is a must for you, it’s an option worth considering.

The legs and feet attach to the board with bolts that are easy to affix with a 10mm spanner (supplied with the board). They are lightweight aluminium and sturdy enough to keep the board upright in moderate winds. With the legs attached a folding board is just as rigid as a one-piece board.

Why not compliment a folding or one-piece custom board with some bespoke branding props to position strategically at your event? They are made of the same lightweight, weatherproof PVC as the face in the hole boards and can be contoured to any size and shape.

Promotional cutouts and standee props
Custom branding props from Photo Cutouts

And to add some extra fun to photos, grab some speech bubbles as well. Dry-wipe or permanent, these hand-held props look amazing in photos and can carry whatever message you want to communicate.

Hand held speech bubbles

Get in touch to discuss your requirements!

0845 0570321

office@connectedshopping.com

www.photocutouts.co.uk

Experiential Marketing with photo cutouts

Are you promoting a business, brand, or cause? Then you might have heard of experiential marketing, also known as event marketing and engagement marketing. The Content Marketing Institute listed it as the number one most effective marketing tactic in a survey, with 72% of marketers saying it was the best.

So what is experiential marketing? Quite simply, it is involving the public in experiences that involve the brand. Rather than just telling them your brand is fantastic, experiential marketing gets them interacting with it themselves and developing a personal bond. Your product or cause becomes a part of their lives.

Event marketing Experiential marketing with photo cutouts standees

Photo cutout boards are a simple but effective example of experiential marketing. Instead of remote, detached hoardings and banners, photo cutout boards are designed to be interacted with. When a couple of people poke their faces through and take a photo, it personalises their relationship with your brand and sticks in their memories. The photo is also a permanent reminder of your brand. And they will quite likely share it on social media so others will see it too.

We have sold hundreds of custom-made photo cutout boards to brands big and small for use at promotional events. One thing they always say is that the boards helped drive more people to their trade stand or increased the number of people stopping for a free sample or to sign up to donate.

event marketing photo cutouts eventprofs experiential

Design is very important for a photo cutout board to be effective. Our team of in-house designers will look at your brand and come up with ideas of how to get its central message across in an image with face holes. We work with you until you are happy with the design and make sure the placement of logos, hashtags etc is ideal.

Then we print it in full-colour high resolution onto durable, weatherproof PVC board which is attached to sturdy metal feet.

We’ve also thought about practicalities like transporting the boards to and from your events. We’ve now added a new option to our range – the folding photo cutout board! It is like a regular board except that it folds in half for easy transportation and storage. So there you have it – the ideal, portable experiential marketing prop!

Check out our folding boards page here

Find out how to order a custom photo cutout board to promote your brand or cause at https://www.photocutouts.co.uk/create-custom-photo-cut-out-boards.htm

Call us for a friendly chat on 0845 0570321

email us at office@connectedshopping.com