“Fantastic service and quick and efficient design and logo placement! The photo cutout has been a great success for us!”
If you run a Christmas tree business, as Natural Christmas Tree Company owner Harry Edwards does, it’s probably fair to say that your business is seasonal! It involves work all year round, but the bulk of sales will happen during a short and very busy period each year. What can you do to maximise sales during this period? It would be pretty disappointing if you worked so hard and not enough people got to hear about your business.
To avoid seasonal sales flops, businesses can do a range of things to boost awareness and get people buying. One part of this mix is a photo cutout board: a colourful stand-up board that projects a friendly image of your brand. It comes with face holes so that customers can take funny photos of each other – with your company branding front and centre!
This helps create a buzz about your company by word of mouth and via social media. The board can be anywhere that helps to get the message out: at shopping centres, in front of your premises, at trade shows and other events, or just via social media by sharing photos of employees and others posing and making faces!
Other seasonal business include fireworks, food stalls, lawn care & gardening, outdoor adventure, travel, and many more. If you run a seasonal business, don’t let all your hard work fail to pay off at peak sales time by not shouting loudly enough about your business! A Photo Cutout board is a proven (and fun) part of the seasonal marketing mix.
Here are a couple of boards we made for seasonal fireworks supplier Standard Fireworks, to help make sure their peak season wasn’t a damp squib and really went off with a bang.
Get in touch today to discuss your branding requirements for your next peak season!