AR boards: more interactivity than ever!

Our new AR boards use technology to come alive!

Our photo boards are the ultimate in getting people to interact with a brand, cause or message. They put their faces in them, after all – that’s about as interactive as you can get with your clothes on. But we’re always pushing the envelope here at Photo Cutouts. We’ve come up with selfie boards, folding boards, photo walls … and now, AR boards!

AR boards are augmented reality photo cutout boards

How are these new boards even more interactive than our regular boards? Simple. They have a code printed on them that is recognised by an app that anyone with a smartphone can download. Point the smartphone at the board, and it comes alive with animations, videos and messages that can be personalised to your events!

‘AR’ stands for Augmented Reality. This technology superimposes animations over a scene viewed on a smartphone or tablet screen to make objects appear to be in the scene. Remember the Pokémon Go craze in 2016? That was AR. Players hunted monsters in the real world that would appear to be ‘there’ in the app, superimposed on, say, a street scene.

Our AR-enabled boards have an extra dimension of fun because when viewed with the app, they come alive with animations and messages. Check out the video above for a simple example of our AR boards in action. By the way, we’ve called the product ‘Virtual Reality Boards’ because some of us thought people would understand what they are more quickly that way. Strictly, they are AR rather than VR, and we know that – so please don’t write in!

With these photo boards you don’t need any special equipment like VR goggles, and you aren’t going to be stumbling into things and falling over as you navigate a virtual world. All you need is an AR board and a smartphone. Download the app and point the phone at the AR boards, and watch it come alive!

Find out more about Photo Cutouts AR boards here

 

Marketing a business in 2018 with Photo Cutouts

Check out our new video!

Get people into your brand – literally!

marketing a business face in hole board
Frank’s Hot Sauce turning up the heat on their brand marketing with one of our boards

The thing business owners and marketers crave more than any other is engagement. This means people interacting with the brand in some way, seeing it as a friendly presence in their lives, and talking about it. Engagement can happen on social media, on internet forums, in real life, on the phone, in blogs, and any place where people interact. This generates brand familiarity and leads to more sales.

Photo cutout boards are effective for marketing a business because they create a focus point for people to interact with the brand in the real world. We’ve all seen them around: a logo, a tagline and a mascot (think Tony The Tiger for Frosties) with the face cut out for people to put their faces through.

marketing a business with photo cutouts
Viasat launched their Epic Drama Channel with a period face in the hole board

This is a great way for people to literally get into a brand. A photo cutout board is bold, bright and colourful and puts your brand right in front of people and invites them to play with it. It’s a photo opportunity many people can’t resist, and when they share their photos, guess what – there’s your brand in the photo!

marketing a business with face in hole boards
The Jelly Lounge use our boards to increase interaction with their brand

Photo cutout boards serve as portable advertising hoardings that passers-by will see, even if they choose not to interact with them. So the brand has been publicised right there. Unlike simple hoardings, though, photo cutout boards are down at ground level and invite people to put their faces through the holes and take photos. It’s that extra dimension that makes photo cutout boards so effective in marketing a business.

They work brilliantly at trade shows, exhibitions, product promotions, external and internal marketing drives, and other events.

Find out how you can order a photo cutout board to grow engagement with your business

Call us for a no-obligation quote on 0845 0570321

Water saving with photo cutout boards!

Board of the week: Affinity Water

Affinity Water photo cutout for marketing and public engagement

We have been working with green campaigners Hubbub for quite a while now and have produced 7 different board designs for them, including the #FFSLdn (For Fish’s Sake, London) campaign to stop littering in the Thames and help fish get on with their lives without having to deal with so much dangerous plastic and other waste that people tip down the drains and thence into the river.

This week they asked us for a board to raise awareness of water wastage for water supplier Affinity Water. Pretty cool isn’t it?

As you can see in the picture above, taken from Twitter, photo boards form a good basis for social media awareness campaigns because they are so visual and people participate readily by putting their faces in the board and snapping and sharing photos. We are happy to be helping Hubbub again in raising awareness of environmental issues.

We also make boards for a number of UK charities, including Sense, Dogs Trust, RSPCA, World Animal Protection, Poppy Scotland and the Penny Appeal.

It’s on every fundraiser’s wish list to get as much engagement with the public as possible, and custom-designed face in the hole boards are just the ticket. We add the organisation’s logo, images, hashtags, URLs, phone numbers and any other insignia they request to help their campaigns.

When people take photos and share them on social media sites like Twitter, Instagram, Pinterest and Facebook, the campaign’s logo and message is carried around the web, further increasing awareness and engagement.

This particular board is part of Affinity Water’s campaign to inform people about how they might be wasting water because of a leaky loo, a wasteful flush, and things like leaving the tap running while brushing their teeth. We all do something to waste water, don’t we?

Photo Cutouts are proud to be supporting this campaign and getting its message out in public and on the web.

Photocutouts.co.uk

 

Christmas Nutcracker Trail photo boards!

The Christmas Nutcracker Trail – coming to a town near you?

Christas nutcracker photo boards

We have really enjoyed making this group of boards for Odin Events, who are organising a series of Nutcracker Trails to promote Christmas shopping in town centres around the country. Featuring 6.5-foot tall Nutcracker Kings placed strategically around the town, the campaign encourages shoppers and their children to follow the trail and find all the nutcrackers and their names.

We are proud to be supporting this fun programme of festive promotions with specially made photo cutout boards. They present an opportunity to interact with a picture of a nutcracker and take photos to celebrate finding them and completing the trail. Kids and grown-ups alike can’t resist putting their faces in the holes and having their photos taken – and that’s the magic of how photo cutouts promote engagement with locations, brands, campaigns and causes.

Christmas nutcracker doll

Nutcracker dolls are associated with Christmas thanks to German stories like The Nutcracker and the Mouse King by E.T.A. Hoffmann, in which a young girl’s favourite Christmas toy comes alive and defeats the evil Mouse King before he takes her away to a magical land populated by dolls. Tchaikovsky’s Ballet of the same name is based on Alexandre Dumas’s adaptation of Hoffmann’s story.

Nutcracker dolls originated in 17th-century Germany and are traditional Christmas children’s toys there. They became popular outside Germany when World War II soldiers took them back to the United States and the rest of Europe as souvenirs.

For more about the Nutcracker Trail, see below.

Nutcracker trail

Photo Cutouts create gorgeous, colourful face in the hole boards for promotions, branding, marketing, charity fundraising, and special events. There’s still time for us to make one for you for the Christmas shopping season!

See our range of Christmas boards

Find out more about creating custom branded face in the hole boards to promote your business, charity, cause or event.

PhotoCutouts rock the Royal Albert Hall!

Standee royal albert hall
We have made a face in hole version of the famous mural inside the Royal Albert Hall.

Photocutouts is proud to have made a large board for the Royal Albert Hall. Here’s the story behind it!

Visitors to the Royal Albert Hall in London will have seen a large mural in the cafe bar made up of the faces of over 400 stars who have performed there over the last 143 years. It was designed in 2013 by ‘Godfather of British Pop Art’ Sir Peter Blake, who famously co-designed the cover of the classic Beatles album Sgt. Pepper’s Lonely Hearts Club Band.

Sgt Pepper's face in hole board

The mural is a mashup of faces in a similar vein to the iconic album cover. With so many faces, it represents a great opportunity for some face-in-hole action!

We took a section of the mural that features famous faces such as the Spice Girls, Andre Previn, Stevie Wonder, Kylie, Meatloaf and Seal. Then we cut two face holes out and put it on metal feet. The idea is for visitors to the venue to interact with the board and take photos.

Royal Albert Hall face in hole board
Here is the board we made being used by the RAH’s team on social media. Can you see which two faces are real people?

It’s quite a large board at 3m by 2m and is taken from a section of the mural. Can you find the section we used to make the board?

Royal Albert Hall, mural
How many of these Royal Albert Hall performers can you name? Try the interactive version by clicking the image.

Fancy some fun trying to recognise all the famous faces in the original mural? Check out this interactive image of the mural which reveals the name when you click on a face. Or for a challenge, here’s a quiz where you have to name the faces. Try it, it’s fun! (Warning: you can spend hours doing this. We did).

How many famous people can you name?

 

 

Prost! Oktoberfest board available now

Oktoberfest face in the hole board
Beer, beer, beer! Oktoberfest is here!

What’s the wurst that could happen this Oktober? Well the best that could happen is that you throw an Oktoberfest party and include one of our specially-designed Oktoberfest face in the hole boards, the latest addition to our seasonal range!

THE main events is held in Munich every year is the world’s biggest beer festival, with 6 million people attending from all round the world every year? It runs for 18 days and over 7 million litres of beer are served, almost all of them pale lager.

Oktoberfest events follow the main Munich event all around the world, through to late October. So there’s still time to have an Oktoberfest party here in the UK, and the quickest way to create the right atmosphere is with our special Oktoberfest board for guests to poke their faces through whilst quaffing industrial amounts of cold beer. The photo opportunities are off the scale!

For an Oktoberfest party, you will need the following:

An awful lot of beer

A keg of beer to perform the ‘tapping’ ritual of opening the first keg of Oktoberfest beer

Some German sausages (You can find them in Aldi or Lidl)

Some huge glass beer mugs

Masses of pretzels, preferably giant ones called Riesenbrezen.

Some kind of tent or marquee

If they are willing, some busty wenches to wear the traditional Bavarian ‘dirndl’ dress and run around clutching an unfeasible number of glasses of beer

Food ideas include grilled chicken, Bavarian sausage of course, and grilled mackerel on a stick. You know, hearty fare to wash down with gallons of beer.

Breze oktoberfest pretzel
See if Aldi and Lidl have these too.

There’s still time to order your Oktoberfest face in the hole board from Photo Cutouts, just give us a bell on 08450 570321 or buy or hire directly from our website!

Enjoy Oktoberfest …
Oktoberfest
… but don’t overdo it!

 

 

New 2017 Christmas designs for hire now!

Get your face in the ho-ho-hole!

Christmas face in the hole board

Christmas is one of the times of year when our photo cutout boards really shine. They add extra sparkle and fun to festive events and increase engagement. A colourful, vivid photo cutout board is ideal for interacting with the public at conferences and expos, corporate events, charity events, retail stores, marketing events, theatres, art galleries, awards ceremonies and the many other events that take place every November and December.

We’ve created some unique new designs for 2017 that you won’t find anywhere else. Boost the buzz at your Christmas event! The new designs are on our website and are proving popular, with hires going out as we write this. If you want to grow your presence and engagement with the public this Christmas, you need a photo cutout board. We’re ready to talk to you on 08450 570321! Or drop us an email at office@connectedshopping.com.

Christmas snow globe, marketing, experiential, events
Guests are going to LOVE our new snow globe board! Be the first to get it! There’s a nice big space on the plaque at the bottom for corporate messages, logos, hashtags and web addresses. Or anything you like!

We’ve given the Christmas range a makeover with a fresh and up-to-date design style.

2017 polar bear, penguin, santa claus, Christmas scene
We’ve designed a fun new Christmas board with some new friends for Santa. What do you think?

The choice of how many face holes is yours. In this new design below, you can have Rudolf or Elf cut out or both. Just ask us and we’ll make it the way you like. For children at a Santa’s grotto, for example, you might prefer to have just the elf cut out, because it’s at a better height for kids.

Santa reindeer face in hole board 2017


As for custom Christmas boards with your own design or one created by us, check out our custom boards page for more info. As an example, here’s a festive board we made for InternetMatters.org for use at TalkTalk’s offices over the Christmas period.

Christmas photo cutout board campaign

Go big with a full-size Photo Wall!

When you want to go big and make a real impact … a photo wall is the way to go.

photo wall
That’s our lead designer and board maker Jim in the middle, visibly proud of his handiwork.

What do we mean by a photo wall? Basically it’s an extra-large photo cutout board that goes beyond our standard sizes and makes for a bigger impact. Above is a pair of photo walls we made for the German Embassy in London, featuring the World Cup-winning German football teams. Guests at the event could step into the boots of star players for a photo not to be missed!

These oversized boards can dominate a function room or even an outdoor event because they are taller and wider than usual and can be seen from further away. There’s no danger of one of these getting lost in the crowd!

If your event calls for making a big visual splash, then call us on 08450 570321 for a quote on a giant photo wall!

We’ve used the concept of large boards in two other areas as well: the wedding photo wall and the National Self Portrait Gallery.

Wedding photo wall

wedding photo walll

This large board recreates a vintage living room and comes with a chest of props for guests to play about with for relaxed and genuine photo moments. There are large cutouts with picture frames for guests to be silly through. You can even hang your own photos on the rest of the wall to personalise it and make it feel like home. We even provide a chaise longue for the bride to drape herself on. It makes for some memorable wedding photos – much better than everybody standing in stiff poses!

National Self Portrait Gallery

Historical photo wall NSPG

Classic paintings from the 18th century to the present day are brought to life with a face-in-hole twist! The NSPG is a set of large photo wall boards that can be arranged like an art gallery. Here it is in use at the University of Cambridge. Your guests can become Henry VIII, the Mona Lisa, the Laughing Cavalier or a number of other famous paintings, just by putting their face in the hole! There are photo opportunities galore with the National Self Portrait Gallery, available to hire for events around the UK.

To talk to us about any of the above large boards for you next event, call 08450 570321 or email office@connectedshopping.com

www.photocutouts.co.uk

Anglian Water make a splash with our boards

Anglian Water
Which uses the least water – a bath or a shower?

When Anglian Water needed some props to attract the public’s attention, they came to photocutouts.co.uk.

H2OMG is an event run by the East Anglia water authority at The Forum, Norwich which aims to educate the public about water consumption in the face of population growth. It is also a free public consultation event where people are encouraged to make their views heard on how they want the company to spend its money and how they think the future of water use in East Anglia should look.

East Anglia is the driest region in the UK, so it’s a pretty important subject, especially with half a million new homes expected to be built in the region in the next 15 years!

H2OMG Anglian Water
Educating the public about fatbergs. Don’t tip oil and fats down the sink, people!

H2OMG is a really fun event with numerous fairground-style attractions, games and activities all centred around water and how we use and abuse it. Visitors can try their hand at the Water Wheel of Fortune or play Beat The Bog, where you throw beanbags into toilet bowls to bring the lids down and reveal fascinating facts about water use in the ‘smallest room’.

Here’s one of our boards in use in this H2OMG promotional video.

Anglian Water liked our photo cutout boards so much they also featured one in their blog.

We thought of suggesting a wet sponge throwing contest because our photo cutout boards are waterproof and perfect for that – but we decided not to because the emphasis at this event is on not wasting water! Anglian Water’s motto is ‘love every drop’.

Our colourful, high-quality photo boards are the perfect way to literally get people into your brand. The public can’t resist interacting with them and they appeal to all ages.

For more info on our custom photo cutout boards, email office@connectedshopping.com or call us for a friendly quote on 08450 570321.

Visit our custom photo boards page

Brands using our boards this week

The BBC, Frank’s Red Hot Sauce, the Royal College of Veterinary Surgeons and Hertford Regional College are just a few of the brands we’ve made face in the hole boards for this week. Here’s a little bit about them and the types of events they are being used at. Tell your marketing department about us or call 08450 570321 to talk about creating a face in hole board – an effective marketing tool for YOUR brand.

The BBC

Mrs Brown's Boys BBC

This is a detail of a Mrs Brown’s Boys board we made for the BBC to use at the Edinburgh Fringe Festival. We haven’t got any snaps of the board in use yet but here’s our Shelley doing a Mrs Brown before it left our premises!

Frank’s Red Hot Sauce

face in hole board marketing brands

London’s Wingfest chicken wing festival is inspired by the Buffalo Wing Festival in New York State. Hot sauce is a frequent addition to chicken wings, so Frank’s Red Hot Sauce didn’t miss this marketing opportunity and this is their board in use, complete with their Facebook and Twitter handles.

Capital FM South Wales

Capital FM South Wales

Capital FM South Wales are running a photo-sharing campaign using a photocutouts.co.uk board at Cardiff Bay Beach, a Summer event running from 28th July until 3rd September. One more of the growing number of brands using our boards!

RCVS

brands marketing face in hole boards

brands marketing

The Royal College of Veterinary Surgeons used a board made by us for their #findavet campaign at Blenheim Palace which was filmed on Countryfile Live!

Hertford Regional College

Brands marketing experiential

The college commissioned a campaign board from us for their ‘Wish you were here’ campaign to promote their new courses. Complete with web address and hashtag, it’s an effective marketing tool for the college.

New folding design

The Hertford Regional College board is also the first appearance of our new folding board design! It folds in half for easy storage. Call us for details of these convenient new boards – they take up half the space!

Visit our custom boards page

Drop us an email

Brands looking for a good marketing tool, call us today on 08450 570321!